Bent Creative Portfolio: Dr. Ginger's eCommerce Store showcasing a laptop with the store and store parts

Portfolio

Dr. Ginger’s eCommerce Store

A complete eCommerce store including imagery, ad copywriting, and loads of functionality for a high-end natural oral care company.
Dr. Ginger’s
4 Weeks
Dr. Ginger’s needed a functional, beautiful eCommerce store that reflected the high-quality ingredients and top-notch brand positioning.

Project Recap | eCommerce Website Design & Development

Dr. Ginger’s originally reached out to Bent Creative to work on website content and take over from a previous service provider. It was discovered that drgingers.com was built upon the Shopify platform and was severely limited in its abilities to grow without the constant nuisance of paying for monthly plugin add-ons and updates; and the design options were severely limited to templates and (expensive) developers that know Shopify’s native coding language.

We decided to migrate to the WordPress + WooCommerce platform, and along the way decided upon new photography, new copywriting, an extended blog section (for SEO and organic traffic), completely redesigned pages, a new sales angle, and an upgraded shopping experience.

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Works Completed:

  • Home, About, and Contact Pages
  • Sitemap
  • Design Wireframing
  • Responsive Design & Development (Mobile, Tablet, Desktop versions of the site)
  • Search Engine Optimization (SEO)
  • Copywriting
  • Managed Photography
  • Iconography
  • Google Analytics & Search Console Integration
  • Integration into Google Ads, and Meta Ads
  • Google Business Profile Creation and Integration
  • Domain Name Assistance
  • Contact Forms
  • Newsletter Sign Ups
  • 10+ Products Listed
  • Content Management System (CMS)
  • Payment Gateways
  • Logins and Customer Accounts
  • Blog and Articles Management Systems
  • Social Media Integration
  • Email Capture
  • Forms (Contact, Sign Ups, etc)
  • Password Protected Pages
  • Comments Sections
  • Subscription Style Products
  • Automated Emails
  • Refer-A-Friend Marketing
  • Points & Rewards Systems
  • Advanced Review Capture
  • Product Cross-Sells and Upsells
  • Automated Shipment Tracking

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